WinstonSalemRecruiter Since 2001
the smart solution for Winston-Salem jobs

Marketing Analyst

Company: Ferrellgas
Location: Winston Salem
Posted on: July 8, 2019

Job Description:



The Marketing Analyst position supports the formulation, administration, and execution of Blue Rhino's corporate marketing and communications strategies. This includes customer promotions, website and intranet content, merchandising, sales support, social media, reporting and analysis, database management, and other initiatives that further the Blue Rhino tank exchange brand. Typically requires a bachelor's degree and 3 years' experience in a marketing, advertising, or corporate communications role, with experience in consumer marketing.

Job Description:

* Drives Blue Rhino volume and brand awareness by planning and executing customer specific shopper marketing strategies. This includes working closely with our operations team, sales team, and our customers' marketing and merchandising teams to execute.

* Tracks and analyzes the effectiveness of our customer specific/shopper marketing strategies and promotions, to include reporting through Salesforce.

* Assists with company research initiatives, including our Blue Rhino consumer panel and other research efforts.

* Provides marketing support to the sales and account manager teams and also the innovation team in the form of materials, presentations, and trade show assets.

* Assists in the development and execution of Blue Rhino merchandising materials, to include display signage and POP materials.

* Generates content for websites, social media, publications, press releases, Q & As, brochures, and other vehicles that are targeted to employees, customers, and/or consumers.

* Manages internal communication to employees regarding promotions, branding, marketing and related items through various internal vehicles, including Rhino Vision, Rhino Net, and the Point.

* Generates marketing dashboard reports and analysis, to include website stats, rebate data/analysis, promotional tracking, budget, and sales information.

* Manages usage of inflatable, costume, trade show, and premium assets.

* Leads Blue Rhino email initiatives, to include compiling and keeping up to date company email database from various sources.

* Support the management and monitoring of Blue Rhino social media channels.

* Helps direct rebate and instant redeemable coupon program.

* Helps plan and execute occasional company events as assigned.

* Assists with the execution of all other Blue Rhino marketing programs as assigned.


* Bachelor's degree in advertising, marketing, journalism, communications, public relations, or a related field.

* Requires 3+ years of experience in a marketing, advertising, or corporate communications role.

* Working knowledge of Microsoft Office suite required.

* Experience with database management, data mining, and data analysis preferred.

* Must have excellent communication skills, to include writing and presentation skills.

* Must have customer service acumen and proven accomplishments in previous positions.

* Social media experience preferred.

* Salesforce experience preferred.


* Medical, Dental, Vision, and Prescription Insurance Plans

* 401(k) plan with company match

* Employee Stock Ownership Plan (ESOP)

* Paid time off (including holidays)

* Tuition reimbursement

* Employee and dependent life insurance

* Short term & long term disability (STD/LTD)

Ferrellgas is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to an individual s race, religion, color, gender, sex (including pregnancy), sexual orientation, gender identity, marital status, protected veteran or military status, genetic information, disability, national origin, age, or any other classification protected by Federal, state or local law. If you are an individual with a disability, a disabled veteran, or a wounded warrior and you are unable or limited in your ability to access or use any one of Ferrellgas' electronic means of applying for jobs as a result of your disability you may request a reasonable accommodation by contacting us via or calling 1-888-337-7355.

Keywords: Ferrellgas, Winston-Salem , Marketing Analyst, Advertising , Winston Salem, North Carolina

Click here to apply!

Didn't find what you're looking for? Search again!

I'm looking for
in category

Other Advertising Jobs

Entry Level Marketing Representative
Description: Our team-oriented environment and high standards for excellence are conducive to unlimited professional and personal growth. br br Here are some qualifications you, our ideal candidate, should possess: (more...)
Company: Acquire
Location: Raleigh
Posted on: 07/24/2019

VR Transcription Editor
Description: Title: VR Transcription Editor Experience Level: 2 years of experience. Location of position: United States: Nationwide position At Home or Company: At Company Part-time or fulltime: Part Time Employee (more...)
Company: Mommy Jobs Online
Location: High Point
Posted on: 07/24/2019

Data Entry Marketing Specialist (Full Time or Part Time) - Work at Home
Description: At Virtual Desk Jobs , we value people as our most strategic and competitive asset. We are committed to the development of a performance driven culture that values our employees contributions, (more...)
Company: Mommy Jobs Online
Location: Roanoke
Posted on: 07/24/2019

Market Risk Cons 2- Counterparty Credit Risk Basel Reporting
Description: Job DescriptionAt Wells Fargo, we want to satisfy our customers' financial needs and help them succeed financially. We're looking for talented people who will put our customers at the center of everything (more...)
Company: TMP Worldwide
Location: Charlotte
Posted on: 07/24/2019

Social Media Marketing Specialist
Description: Alexia's Bridal Boutique, located in the Glenwood South area of Raleigh and Lana Addison Bridal, located in downtown Cary, is currently looking for a creative marketing specialist to join our team.Responsibilities
Company: Alexia's Bridal Boutique
Location: Raleigh
Posted on: 07/24/2019

Email Marketing Specialist - (Contract)
Description: We are now recruiting remote contractors to become an agent. Job Details: You will post our job ads, send email correspondences and send out
Company: Mommy Jobs On Line
Location: Durham
Posted on: 07/24/2019

Test Scripts Writer
Description: Job DescriptionThis position is responsible for reviewing test cases and other testing artifacts to ensure the accuracy and completeness of all test artifacts.This position coordinates testing, reports (more...)
Company: Sunrise Systems, Inc.
Location: Raleigh
Posted on: 07/24/2019

Make Up Artist
Description: Lanc me is known for luxurious service, innovative products, and for the people behind them. The Freelance Makeup Artist will assist the store team in creating a memorable service experience for the client. (more...)
Company: AllWork
Location: Greensboro
Posted on: 07/24/2019

Project Management and Risk Officer for Control and Regulatory Reporting
Description: We Offer PMO/project manager and Risk Lead supporting the GMT ORM and the Americas IT Regulatory and Controls functions. Resource will track progress of ongoing initiatives against defined plans, track (more...)
Company: eFinancial Careers
Location: Raleigh
Posted on: 07/24/2019

Senior Director of Media
Description: This Senior Director level position sits at the nexus of communications from the Product Group to the media community, member insurance companies and, internally, within IBHS. Externally the Senior Director (more...)
Company: Insurance Institute for Business & Home Safety
Location: Charlotte
Posted on: 07/24/2019

Log In or Create An Account

Get the latest North Carolina jobs by following @recnetNC on Twitter!

Winston-Salem RSS job feeds