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Sr Manager Product

Company: Hanesbrands Inc.
Location: Winston Salem
Posted on: November 22, 2021

Job Description:

Overview

The Sr. Product Manager will report to the Growth Team General Manager and will be based in our company headquarters in Winston-Salem, N.C. This role is a key leader in delivering the Hanes Full Potential plan. The deliverables for this role will focus on collaboration with cross functional teams to plan and execute merchandise assortments while placing the consumer at the forefront of every decision.

Responsibilities

KEY AREAS OF FOCUS
Offering strategy
Responsible for product line planning and assortment strategies for their respective Growth Team
Lead the analysis to support Growth Team strategic decision-making and go-to-market planning (e.g., pricing, sales strategy, consumer needs) and present findings with recommended plans.
Leads research activities, advertising campaigns, and major initiatives related to Hanes Women's assortment
Conduct competitor analysis, review competitor offerings, and generate summary of competitive landscape.
Garment/ product design and development
Lead Line Development & Design C2C calendar and ensure adherence, track progress against key calendar milestones
Review/Complete master style set-up
Provide briefs and frameworks which give clear product direction and information to development and design partners.
Sell to the customer
Contribute to sampling, buyer ads, and seeding decisions
Work as the lead with Sales on sell-in, prepare collateral for key customer accounts
Responsible for sales/customer presentations, both internally and externally to key retailers/partners.
Plan production/ produce the range Support volume estimates
Support key winning portfolio priorities (e.g., decisions to add SKUs, etc.)
Collaborates cross-functionally with multiple teams to ensure plans are executed with specific attention to the seasonal launch of product updates and new program concepts
Key focus on product portfolio management, including new product concepts
Inventory management, including SKU rationalization and style discontinuations

Sell to the consumer Analyze consumer needs, preferences, and shopping behaviors to help drive development decisions.

Operating planning & Financial management Contributes to P&L development & management, including quarterly planning, OPC, LRP sales & growth margins across all product lines. Shares accountability for P&L results
Drives analysis of wholesale pricing strategies and cost analysis
Assists in managing operating plan and projection analysis: shipment/pos/inventory evaluation, recommendations, and monthly tracking to ensure financial and inventory goals met.
Contributes to managing MAP
Partners with sales, finance, supply chain to meet sales and profit goals for the business
Manages analysis of E&O and style/sku count to maximize inventory and ROI

Direct Reports subject to business needs and hold accountable for responsibilities

Qualifications
Bachelor's degree required; master's degree preferred
7+ years of merchandise planning, marketing, or retail management/ direct to consumer experience
Proven record of successful business growth. Highly consumer-centric, identifies trend, and optimizes assortment based on consumer inputs from multiple consumer touchpoints
Deep experience and passionate focus on merchandise as a consumer advocate.
Strong product and operational knowledge with proven experience in driving collaboration and partnering cross-functionally to drive the business.
Experience analyzing business opportunities. Specifically, experience understanding and applying learnings to drive consistent results.
Strategic thinker who recognizes opportunities and can influence decision makers to move to execution using both quantitative and qualitative research.
Strong problem solving, interpersonal and organizational skills
strong analytical skills and conceptual creative ability
Excellent written/verbal communication and presentation skills
Demonstrated ability to develop institutional policies/procedures and effect change
Proven experience building iconic brands
Experience in leveraging consumer data to drive sales growth.

ADDITIONAL PERSONAL CHARACTERISICS
Ability to use independent judgment
Strong interpersonal and communication skills and the ability to work effectively with a wide range of constituencies in a diverse/global company
Strong critical thinking skills and the ability to analyze, summarize, and effectively present data
Strong consulting skills and the ability to influence stakeholders
The ability to work effectively in a matrixed organization
Strong problem-solving skills
Results-driven change agent
To qualify, applicants must be legally authorized to work in the United States and should not require now, or in the future, sponsorship for employment visa status

EOE/AA: Minorities/Females/Veterans/Disabled

Only applicants requiring reasonable accommodation for any part of the application and hiring process should contact us directly:

Telephone: 877.999.5553

Email: HBI_TA@hanes.com

Keywords: Hanesbrands Inc., Winston-Salem , Sr Manager Product, Executive , Winston Salem, North Carolina

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