Strategy Lead (GenAI, Go-to-Market)
Company: S3
Location: Charlotte
Posted on: April 2, 2026
|
|
|
Job Description:
Job Description Strategy Lead (GenAI, Go-to-Market) Location:
Charlotte, NC (Onsite) Duration: 9 Month Contract Overview: The
GenAI Go to Market Strategy Lead is responsible for defining and
executing the enterprise GTM approach for GenAI products and
capabilities. This role ensures that GenAI initiatives are launched
in a structured, compliant, and value driven manner—covering
stakeholder readiness, communications, rollout planning, adoption
enablement, and value realization tracking. The role operates at
the intersection of product, technology, communications, risk, and
business stakeholders, and is critical to driving enterprise
adoption and measurable business outcomes for GenAI investments.
Key Responsibilities (R&R): • Define end to end go to market
strategies for GenAI products, platforms, and capabilities. •
Conduct stakeholder impact and readiness assessments across
business, technology, risk, legal, and operations. • Develop and
execute communication, change, and enablement plans aligned to
enterprise standards. • Design phased rollout strategies (pilots,
limited release, scale) for GenAI capabilities. • Partner with
Product, Architecture, Risk, and Compliance teams to ensure launch
readiness. • Define and manage adoption, value realization, and
customer success metrics. • Track, analyze, and publish adoption
KPIs, benefits realization, and usage insights. • Support
leadership updates, launch materials, and executive communications.
Key Deliverables: • GenAI Go to Market strategy documents and
rollout plans • Stakeholder impact assessments and readiness
dashboards • Communication and change management plans • Adoption
and value realization metric frameworks • Executive launch decks
and performance updates • Post launch adoption and success reports
Required Technical Skills: • Enterprise product launch and release
management • Adoption and value realization metrics design •
Communications and change enablement frameworks • KPI dashboards
and reporting (Power BI, Tableau, or similar) • Experience
launching technology products in regulated environments Required
Competencies: • Strategic thinking and structured problem solving •
Executive level communication and storytelling • Strong stakeholder
management and influence • Ability to translate technical
capabilities into business value • High attention to detail with
strong execution discipline
Keywords: S3, Winston-Salem , Strategy Lead (GenAI, Go-to-Market), IT / Software / Systems , Charlotte, North Carolina
